I recently saw a presentation by Neil Pasricha on TED TV. After some heavy dissapointments in private live, he decided that he two choices. Let life bug you and be sad all day, or enjoy life and take every moment to make a happy day.
He started a blog called 1000 awesome things, in which everday he describes an awesome thing that you can find in very small and simple things in life. Think of having the perfect ketchup on your fries.
I think the same goes for innovative people. You will per definition be bogged down by people that tell you that it will not work, that you will not get the money, that the market is not ready for it and that is has been tried 1000 times already.
Every time you have this feeling, just visit the 1000 awesome things website and realise that you can find your own awesome moment that will give you the required energy again.
Recently got inspired by a quote from the founder of Tesla motors. Not a new quote, people have built great companies out of the principle, but we always seem to forget how to incorporate into our own daily work. If you enter into an existing market as a new player, don’t copy the old mistakes your competitors made. Learn from it and use the failures of others to innovate your service.
Most of the time this doesn’t relate to the physical product, but much more to the service or the logistics. Or like an ad campaign in the Netherlands state, service is not a department, it’s a way of doing business.
Challenge yourself to think about your company, your product or even your own department. What if you can re-start your department from scratch, what would you do to change business. Which failures will you prevent.
It sounds like a crazy thought, but it isn’t. Big companies have emerged because their leaders took the time to meditate, rethink and go beyond the boundries of current state.
Can you !!!, Take the challenge
Are you also a person that has a hig level of associative thinking. If so, you also know how to get inspiration out of each book you read, each movie you see, or each business proposition you encounter.
Same happens to me. I get ideas all the time and want to work on all these ideas, but during the day all these ideas get lost in the moment.
How can you change this. A great mentor of mine mentioned a view very crucial things. First, analyse what you have seen or read and capture it in one sentence. By deducting it to one sentence you need to get to the core of the idea.
Second, capture that sentence in a book or other tool. What helps me is the Evernote application. Capturing sentences, but also underlying documents belonging to those essential sentences. Throug my desktop, phone or iPad.
Third, plan time to read through your sentences and see if there are potential interactions you can create. remember that time planned with yourself is the most essential item in your agenda.
Innovation is not something that happens, innovation equals discipline times creativity !!
One of my former bosses ones stated that flying crows always catch something. Probably a horrible translation from a Dutch description. His statement was about sales people, that they always should walk around at their customer’s site, to hear what is happening, to find out where the potential issues of the customer are. Once you are there, you will always find somethings where your product or service can make impact.
The same goes for innoversion. Ideas don’t happen by pure luck or divine insight, they are coming from inspiration. And what better way to be inspired by hearing what your customer is complaining about, why they are not able to get the best performance out of their operation. Each sign you receive is a potential area for innovation and creating impact.
Start your Innoversion journey by five simple steps:
1. Plan visits to your customer and arrange that you can wander around, speak freely and receive tons of information
2. Buy a small book (or use an app on your mobile device) and write down all complaints, sighs and frustration that you hear
3. Plan time in your agenda to brainstorm (alone or in a team) on all the single items you have written down
4. Brainstorm and make connections between the single items. Identify if there are interlinks, if you can create interlinks
5. From the interlinks, identify how your company can help solve the interlinks or turn them into profit making ideas
Sounds simple doesn’t it. Well, be honest and ask yourself how many great insights you have written down from your customers in the last 6 months 😉